Quick Background This was a product which was launched in Amazon in 2019, as of March 2022, it reached 1000+ reviews but still wasn’t making much sales and all the profit was used up by PPC. Inventory stock was now more than 6 months old and Amazon started charging huge storage cost as well. Walmart […]
Category Archives: Case Studies
Launch Facts: Market: USA Total Investment : $55K (one-time costs, inventory, ppc, bleeding, etc.) Time into Launch: 4 months till date Gross Profit Margin: 30% PPC ACOS 30 Days: 41% PPC TACOS 30 days: 11% Total reviews: 400+ Total Ordered Units: 8,371 Total Sales: $203,298.17 Total Profit: $7,334.2 (should’ve been $14K easily, details of this […]