Brandock Wholesale FBA Blueprint – Module 5 – Ordering With Precision


Ordering With Precision

The Significance of Final Due Diligence





Brandock Wholesale FBA Blueprint – Module 5 – Ordering With Precision

Entering the next phase of our Amazon FBA Wholesale journey, we focus on a pivotal step – ordering. After maneuvering through product research, brand exploration, and impactful outreach, this stage demands our utmost attention. Ordering stands as the last checkpoint before committing our resources, requiring thorough checks for a secure entry into Amazon’s marketplace.

The Significance of Final Due Diligence

Why do we emphasize this final due diligence before placing an order? Well, Amazon operates on stringent policies, and even a minor slip-up can lead to severe consequences. By double-checking the brand’s authenticity and policies, we alleviate the risks associated with potential policy violations, safeguarding our business.

Let’s systematically uncover the essential aspects that secure our investments, marking a clear path to a successful venture.

1. Transparency Code – A Trustworthy Indicator

One valuable tool at our disposal is the Transparency Code. If the brand owner permits it, this code can override a manual brand reputation check. It involves code verification through the Transparency app. When applied to the listing, Amazon acknowledges its validity, offering an additional layer of verification.

2. Manual Brand Reputation Check – Trust but Verify

While the Transparency Code provides a robust check, we also conduct a manual brand reputation check to ensure comprehensive due diligence. This involves:

Examining Google and Trustpilot reviews

Verifying the domain age, ownership, and site design

Checking for SSL certification

Performing a call verification with details of the brand owner

Scrutinizing the website for accurate information

3. Product Catalog Scrutiny – Ensuring Accuracy

A thorough examination of the brand’s product catalog is crucial. We assess:

Pricing and discount policies

The presence of a MAP policy

Accuracy of pack sizes and details mentioned on the site

Analyzing the brand’s speaking behavior, as reputable brands often maintain a reserved stance

4. Authorization Letter – Seeking Permission and Authenticity

Before proceeding, it’s imperative to determine if the brand allows us to sell its products. If affirmative, we verify the authenticity of the authorization letter, ensuring it aligns with the brand’s policies.

5. After Final Due Diligence – Proceeding with Confidence

Upon completing these meticulous checks, we initiate the ordering process:

Send a purchase order

“Me too” the listing

Ensure no issues arise; if they do, resolve them with the brand before making the payment

Await invoice receipt

6. Troubleshooting Cases After “Me Too” Listing – Flexibility and Resolution

In cases where Amazon doesn’t accept the invoice after “Me too,” we:

Send an authorization letter

Edit the invoice as per details in Seller Central, if needed

Process the payment

This comprehensive approach ensures a smooth ordering process, minimizing the chances of post-order complications.


As we conclude our discussion on ordering, we’ve methodically covered each step, emphasizing transparency, verification, and adherence to policies. This marks a crucial juncture in your Amazon FBA Wholesale journey.

Stay tuned for our final blog in this series, where we’ll uncover the complexities of effective Seller Central Management. It’s the last piece of the puzzle to master, ensuring your business sails smoothly in the Amazon marketplace.

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